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The secret sauce of good KAM practice is to not have a secret sauce.

Blog

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Abhijit Gangoli | March 24, 2023
Digital Key Account Management: Challenges and Solutions

In the world of B2B software, having large technology companies as key clients is critical for grow…

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Milind Katti | March 24, 2023
The Complete Guide to Digital Key Account Management in 2023

In today’s digital-first world, traditional Key Account Management (KAM) strategies are no longer...

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Milind Katti | March 17, 2023
Guide: How to do Opportunity Management in Salesforce CRM

Higher sales rates and revenue increase are the holy grail of IT product and services organizations,...

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Abhijit Gangoli | March 17, 2023
Unlocking White Space Opportunities Using AI-powered...

Analytics is making inroads into influencing sales decisions, but there is still a long way to go....

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Abhijit Gangoli | March 13, 2023
Analysts’ Predictions of AI for Sales, Account Management...

Artificial intelligence (AI) is a rapidly evolving technology that is transforming various...

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Abhijit Gangoli | March 10, 2023
Harness the Power of Big Data to Surge in Key Account...

The use of big data and artificial intelligence (AI) in account-based marketing has revolutionized...

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Milind Katti | March 3, 2023
Key Metrics To Measure The Success Of Your Digital Key...

A recent study has shown that B2B companies that prioritize customer experience generate higher...

Podcasts

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Karthik Nagendra | March 2, 2023
The Shift Podcast on Digital Key Account Management: James Manno, VP of Sales Enterprise at Qualtrics

At a time when the global economy is expanding at a slow pace and financial conditions are tighteni…

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Trending Episodes
The Shift Podcast on Digital Key Account...

At a time when the global economy is expanding at a slow pace and financial conditions are tightening, B2B selling has...

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The Shift Podcast on Digital Key Account...

When working with large businesses and going outbound, being deliberate about the planned approach provides structure to...

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The Shift Podcast on Digital Key Account...

The digital world is now more connected than ever to every action and transaction in our daily lives. In this new world,...

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The Shift Podcast on Digital Key Account...

The world is more dynamic now than ever before, and no one knows this better than sales teams. The shift to digital...

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The Shift Podcast on Digital Key Account...

As Account Managers and Sales Leaders have to adapt quickly to evolving trends in Key Account Management, technological...

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The Shift Podcast on Digital Key Account...

Increasingly, customers prefer their B2B Sales interactions to remain virtual, Key Account Management has also...

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In the News

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Karthik Nagendra | January 13, 2023
DemandFarm named as G2 Leaders in Best Support &...

Pune, January 13, 2023: DemandFarm continues to stand out in Digital Key Account Management. Review...

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Abhijit Gangoli | November 25, 2022
Building and Sustaining a High-Trust, High-Performance...

The Great Place to Work® Assessment is considered a ‘Gold Standard’ in workplace Culture...

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Milind Katti | October 19, 2022
DemandFarm is ISO/IEC 27001:2013 and ISO/IEC 27701:2019...

DemandFarm is happy to announce that it complies with international Information Security Management...

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Karthik Nagendra | July 21, 2022
DemandFarm named as G2 Leaders in CRO in the Summer 2022...

Pune, July 21, 2022: Review site G2.com has recognized DemandFarm as a Leader in the Summer 2022...

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Karthik Nagendra | July 21, 2022
Forrester Recognizes DemandFarm as a Mature Vendor in...

Pune, July 21, 2022: In the latest Forrester Landscape Overview Survey (2022), DemandFarm has been...

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Karthik Nagendra | July 21, 2022
DemandFarm Highlighted as a Leading Solution in Digital...

Pune, July 21, 2022: DemandFarm is recognized as one of the leading solutions in the Digital Account...

Webinars

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Milind Katti | October 27, 2022
Webinar: The Changing Role of Technology in Key Account Management
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Popular Webinars
Webinar: The Shifting Landscape of Strategic Account...

The Shifting Landscape of Strategic Account Management – Webinar by DemandFarm & SAMA As Key Account Management...

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  • 6 months ago
Abhijit Gangoli | September 23, 2022
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What DemandFarm brings to the table! (Milind Katti at the...

Milind Katti at the SaasHoles Podcast Key Account Management is rapidly changing from traditional methods to becoming...

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Milind Katti | March 19, 2022
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Jarrod Johnson, Chief Customer Officer at TaskUs talks about...

Jarrod Johnson Chief Customer Officer at TaskUs stopped by to chat with Kevin Gaither, Jamie Carney and Pete Jansons at...

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Milind Katti | January 28, 2022
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Fireside Chat: Driving Strategic Account Growth With Digital...

DemandFarm is challenging global market leaders with its unique Digital Account Planning solution. Watch Milind Katti...

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  • 2 years ago
Milind Katti | August 30, 2021
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How Key Account Management solutions help make sales teams...

Effective key account management requires you to increase profits, develop relationships, increase satisfaction, grow...

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  • 2 years ago
Abhijit Gangoli | July 30, 2021
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Leveraging Smart Tools to Manage Key Accounts – Live...

Achieving a deeper understanding of Key accounts is really critical for an account manager to grow revenue. This is only...

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  • 2 years ago
Milind Katti | June 30, 2021
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Events

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Gartner 2022 CSO and Sales Leaders Conference

Guides & Ebooks

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Abhijit Gangoli | March 22, 2023
Ebook: AI-Assisted Account Planning – Conversations of the...

The Future of AI-Assisted Account Planning The future of account planning is here, and it’s time to take advantage...

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Milind Katti | January 24, 2023
Whitepaper: The Impact of Digital Key Account Management on...

Measure the Impact of Digital Key Account Management on Sales Enablement Key Account Management is undergoing a digital...

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Abhijit Gangoli | December 8, 2022
Ideal Digital Account Planning Tool: A Checklist

How to Select the Ideal Digital Account Planning Tool  This checklist contains 9 key factors that go into an ideal...

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Milind Katti | November 8, 2022
6 Key Takeaways for a Successful Key Account Management...

Secrets to Successful Key Account Management Transformation Journey Digitalizing your key account management practice is...

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Abhijit Gangoli | November 8, 2022
Ebook: What Does a Good Digital Account Planning Solution...

Features of a Good Digital Account Planning Solution This ebook provides 7 must-have requirements for a good Digital...

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Milind Katti | November 8, 2022
Measure the Impact of Your Account Planning Solution

Impact of Account Planning Solution This ebook provides ways to assess the efficiency and effectiveness of your Digital...

Case Studies

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Karthik Nagendra | February 27, 2023
Case Study: 2x Improvement in Customer Relationships with...

A company in the Healthcare sector within the IT services industry was unable to strengthen relationships with their...

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Karthik Nagendra | February 27, 2023
Case Study: Fintech Company Enhances Sales Performance by...

A Fintech company in the Information Technology and Services industry was facing several key challenges in their sales...

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Karthik Nagendra | February 27, 2023
Case Study: 80% Business Retention with Org Chart for this...

A large-sized, leading IT and Business Consulting firm was facing difficulties in managing their enterprise accounts....

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Karthik Nagendra | February 27, 2023
Case Study: Ed-Tech Company Maximizes Efficiency by 50% with...

An Ed-Tech company from the Information Technology and Services industry was facing problems with their sales process...

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Karthik Nagendra | February 27, 2023
Case Study: Accelerate Deal Closures by 1.5 times with...

 A company in the hospitals and healthcare industry faced 5 major challenges including -> Lack of visual...

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Abhijit Gangoli | February 27, 2023
Case Study: 16% growth through Stakeholder Visibility in...

A Pharmaceutical Manufacturing company was experiencing an inability to identify and track key decision-makers in their...

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Abhijit Gangoli | February 27, 2023
Case Study: Healthcare Industry Company Boosts Strategic...

 A Mental Health services company from the Healthcare industry was looking for a solution to enhance their pipeline...

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Abhijit Gangoli | February 27, 2023
Case Study: 1.5x Increase in Upsell Revenue for IT &...

A mid-sized AI, Cloud computing and cyber security company was finding it difficult to make informed business decisions...

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Abhijit Gangoli | December 16, 2022
Case Study: Opportunity Planner by DemandFarm boosts...

Dairy MAX faced three major challenges in their opportunity management. 1) Inability to get real-time access to track...