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Marketing

Build More Effective Marketing Campaigns For Your Biggest Accounts

Digital Key Account Management helps marketers easily collaborate with sales teams to optimize their marketing efforts and manage vital customer relationships.

Benefits

Know Your Audience Better

Utilize insights from key accounts to understand who the decision makers are and what they want, so you can build marketing campaigns that effectively compel your audience to action.

Build Targeted, Impactful Campaigns

Sharpen your campaigns and messaging with a 360-degree view of stakeholders, their behaviors, roles, and hierarchies within key accounts.

Create Seamless Connections

Integrate marketing and sales tools within a connected app ecosystem, working together with account managers to enrich customer knowledge and elevate the customer experience.

Level-Up Existing MarTech Tools

Integrate your existing marketing and sales tech tools with DemandFarm to get actionable, contextual insights and boost ROI from your marketing tech stack.

Optimize Lead Gen Expense

Monitor spending on lead generation from opportunity identification to deal creation stages to identify trends and expand on successes.

Bridge the Gap Between ABM & ABS

Unify your Account-Based Sales and Account-Based Marketing teams to leverage institutional knowledge, align priorities, and create campaigns that lead to deal conversions.

Our Customers Are Our Biggest Advocates!

Hear how DemandFarm has enabled sales growth with their key accounts

ronald
Star

Great Tool, Great Team

Demand Farm is an excellent account management planning & tracking tool. At first took some time getting used to it, but the team supporting it did a stellar job in bringing me upto speed with it.

star

Ronald Fernandes

Global Marketing Specialist
Course5i

dana drissel
Star

Easy to Use Org Chart

Our sales and customer success teams see real value in using this tool, as we work in a world where ongoing mergers and acquisitions add a lot of complexity to already challenging account infrastructures. The DemandFarm interface is intuitive and easy to use. The fact that it is seamlessly integrated with Salesforce and the org charts are available directly within our existing “account” profiles makes it a no brainer. This is a GREAT tool to drive account growth!

star

Dana Drissel

Chief Marketing Officer, Kaon Interactive

Latest Insights

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65 Essential Key Account Management Terms Explained…

KAM Glossary (with 65 Definitions) To help strategic account managers / key account managers…

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The Complete Guide to Digital Key Account Management in 2023

The Complete Guide to Digital Key Account Management in 2023

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Connected Apps Ecosystem in Digital Account Management

A connected apps ecosystem in key account management involves the integration of your digital key…

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Enable Sales Growth Now With DemandFarm


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Since 2016, DemandFarm has been the undisputed champion and leader in the Digital Account Planning space. Our key account management software empowers companies to visualize, plan, and drive growth in Key Account Sales.
Company
  • About Us
  • Customers
  • KAM Alliance
  • Careers
  • Contact Us
Product
  • Org Chart
  • Account Planner
  • Opportunity Planner
  • Pricing
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  • Sales Leaders
  • Sales Enablement Professionals
  • Account Managers
  • Marketing Professionals
Resources
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  • Blog
  • Podcasts
  • In the News
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  • Guides & Ebooks
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Key Account Management Resources
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  • Key Account Management Glossary
  • Account Management KPIs
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  • Account Planning
  • White Space Analysis
  • Account Planning Template
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