Championing Key Account Management

What’s broken?

We understand that strategic account management requires a high level of cognitive and quantitative skills. Knowledge about your own industry and customer’s industry is critical. While the commitment from customers in terms of deal size and the contract duration is decreasing, they still expect increased value creation from suppliers.

Account Managers need to be equipped with the tools and data to make decisions. Leaders need insights from multiple data across all accounts.

The FIX

Account Managers need to be equipped with the tools and data to make decisions. Leaders need insights from multiple data across all accounts.

DemandFarm’s products are built to do precisely that. Our guiding principles are the following:

• Make account planning easy, collaborative and data-driven.
• Consumption of data over the creation of data – no endless form-filling by Account Managers.
• Analytics, Insights & dashboards to know, plan & grow accounts.