Karthik Nagendra About Karthik Nagendra

Dr. Karthik Nagendra carries close to two decades’ of B2B technology & SaaS marketing experience. He has held senior marketing leadership positions earlier in leading brands like Wipro, Accenture among others. He has worked closely with leading universities, industry bodies, analysts and research firms globally and acted as a catalyst in providing best practices and insights to customers across sectors. He has authored papers & articles that have been featured in leading publications like Forbes, Business World, People Matters, and Economic Times among others. He has been a guest speaker at Wharton, Duke University, UCLA among other Ivy league Universities globally. He has been featured among the top 10 marketing consultants by CEO magazine and CMS Asia.

DemandFarm named as G2 Leaders in CRO in the Summer 2022 Report

Pune, July 21, 2022: Review site G2.com has recognized DemandFarm as a Leader in the Summer 2022 Reports. This is a validation of DemandFarm’s continued efforts in championing Digital Key Account Management and at being leaders in CRO. Additionally, DemandFarm was also awarded the G2 ‘Users Love Us’ badge for excellent customer satisfaction across its 25000+ user base. 

G2 is a review site that enables organizations to find the appropriate software and services to satisfy their needs by accessing over 1 million reviews. Here are some of the reviews that G2 users have left as a testament to DemandFarm’s excellence in Digital Key Account Management:

The flexibility of the tool and the deployment team. Demand farm allows you to shape the account plan to the needs of your business while offering best practices to guide you along the journey.” – Tom C, VP Global Sales Operations, Enterprise (>1000 employees)

The integration of the different modules makes it a valuable instrument for organizations to manage, monitor and adapt customer planning. It gives a total, transparent overview of all activities based on relationships with the different players in the power base.” – Bennie P, Sales Director, Mid-Market(51-1000 emp.)

To read more reviews about DemandFarm, check out the G2 website here: https://www.g2.com/products/demandfarm/reviews#reviews 

ABOUT DEMANDFARM
DemandFarm is a pioneer in the Digital Account Planning space with a productized solution approach for strategic account growth. Since 2016, DemandFarm’s SaaS-based products have enhanced Digital Account Planning for account and sales teams across the world.  This is made possible by two primary products – ‘Account Planner’ and ‘Org Chart’, built around our proprietary Account Centric Sales Effectiveness framework. Both, ‘Account Planner’ and ‘Org Chart’, are native to Salesforce and connected to leading CRMs and sales tech platforms.
Find out more about what DemandFarm has to offer here: www.demandfarm.com

Forrester Recognizes DemandFarm as a Mature Vendor in Account Based Sales Technologies

Recognition- demandfarm - forrester

Pune, July 21, 2022: In the latest Forrester Landscape Overview Survey (2022), DemandFarm has been recognized as a Late Stage/ Mature Vendor in Account Based Sales Technologies based on the following three weighted criteria: 

  • Vying with top-ranked competitors in the market
  • Length of company tenure 
  • Number of full-time employees. 

The shift to account-based selling in recent years has increased the need for mature technology that is able to capture account data, increase collaborative and insight-driven sales. Consolidating account data using key account management solutions can yield deeper insights that may be used to identify larger opportunities. Using DemandFarm’s industry-leading Account Planning and Key Account Management tools can maximize revenue and extend Customer Lifetime Value. Find out more about DemandFarm’s role in the industry in this report by Forrester: https://reprints2.forrester.com/#/assets/2/2335/RES176994/report

 

ABOUT DEMANDFARM
DemandFarm is a pioneer in the Digital Account Planning space with a productized solution approach for strategic account growth. Since 2016, DemandFarm’s SaaS-based products have enhanced Digital Account Planning for account and sales teams across the world.  This is made possible by two primary products – ‘Account Planner’ and ‘Org Chart’, built around our proprietary Account Centric Sales Effectiveness framework. Both, ‘Account Planner’ and ‘Org Chart’, are native to Salesforce and connected to leading CRMs and sales tech platforms.
For more information about DemandFarm, visit us at demandfarm.com

DemandFarm Highlighted as a Leading Solution in Digital Account Planning Tools by Gartner

Recognition-demandfarm-gartner

Pune, July 21, 2022: DemandFarm is recognized as one of the leading solutions in the Digital Account Planning Tools category in the Gartner Hype Cycle for CRM Sales Technology. Trusted by more than 150 companies and 15000+ sales professionals globally, DemandFarm is spearheading the future of strategic account sales including improved collaboration, on-demand account intelligence and proactive risk assessment.

As defined by Gartner in the report, “Account planning tools (APTs) unite internal resources — key account managers, sales account teams, marketing, service and success — around a common action plan for meeting revenue, service and relationship objectives of specific accounts.”

The report predicts, “This technology category will likely reach the Plateau of Productivity within two years, but it could be impacted by developments in the sales force automation (SFA) and mobile sales productivity applications.”

Gartner brings the spotlight on improved revenue growth and customer retention throughout the customer life cycle by using Digital Key Account Management tools like DemandFarm for analyzing the performance of strategic accounts. DemandFarm provides collaborative and data-driven Account Planning inside an organization’s CRM and makes the transition to digital Account Planning smooth and effortless.

ABOUT DEMANDFARM
DemandFarm is a pioneer in the Digital Account Planning space with a productized solution approach for strategic account growth. Since 2016, DemandFarm’s SaaS-based products have enhanced Digital Account Planning for account and sales teams across the world.  This is made possible by two primary products – ‘Account Planner’ and ‘Org Chart’, built around our proprietary Account Centric Sales Effectiveness framework. Both, ‘Account Planner’ and ‘Org Chart’, are native to Salesforce and connected to leading CRMs and sales tech platforms.
Explore DemandFarm’s Digital Key Account Management tools further here: www.demandfarm.com

DemandFarm accepted into Forbes Business Development Council

Recognition-demandfarm-Forbes

Forbes Business Development Council Is an Invitation-Only Community for Senior-Level Sales and Business Development Executives
Pune, July 15, 2022 — DemandFarm, an intelligent, intuitive and adaptable digital platform to unlock Account Centric Sales Effectiveness, based out of Pune, has been accepted into Forbes Business Development Council, an invitation-only community for senior-level sales and business development executives.

Milind Katti, COO & Co-Founder of DemandFarm, was vetted and selected by a review committee based on the depth and diversity of his experience. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors.

“We are honored to welcome Milind Katti from DemandFarm into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Business Development Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world.”

As an accepted member of the Council, Milind has access to a variety of exclusive opportunities designed to help him reach peak professional influence. He will connect and collaborate with other respected local leaders in a private forum. Milind will also be invited to work with a professional editorial team to share his expert insights in original business articles on Forbes.com, and to contribute to published Q&A panels alongside other experts.

Finally, DemandFarm will benefit from exclusive access to vetted business service partners, membership-branded marketing collateral, and the high-touch support of the Forbes Councils member concierge team.

“We at DemandFarm are really excited to be chosen as a member of Forbes Bizdev Council. The future of account planning will see a huge transformation in strategy, processes and resource allocation that moves the process from being seller-centric to buyer-centric with a digital-first engagement with customers. We believe our experience of having worked with over 100 companies globally in the space of key account management gives us insights, best practices that we can share with the community here and help them unlock key account growth” said Milind Katti, COO & Co-Founder, DemandFarm

ABOUT FORBES COUNCILS
Forbes Councils is a collective of invitation-only communities created in partnership with Forbes and the expert community builders who founded Young Entrepreneur Council (YEC). In Forbes Councils, exceptional business owners and leaders come together with the people and resources that can help them thrive.

For more information about Forbes Business Development Council, visit forbesbizdevcouncil.com. To learn more about Forbes Councils, visit forbescouncils.com.

ABOUT DEMANDFARM

DemandFarm is a pioneer in the Digital Account Planning space with a productized solution approach for strategic account growth. Since 2016, DemandFarm’s SaaS based products have enhanced Digital Account Planning for account and sales teams across the world.  This is made possible by two primary products – ‘Account Planner’ and ‘Org Chart’, built around our proprietary Account Centric Sales Effectiveness (ACsE) framework. Both, ‘Account Planner’ and ‘Org Chart’, are native to Salesforce and connected to leading CRMs & sales tech platforms.

For more information about DemandFarm, visit us at demandfarm.com