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Forrester Recognizes DemandFarm as a Mature Vendor in Account Based Sales Technologies

Karthik Nagendra

Chief Marketing Officer at DemandFarm

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    Pune, July 21, 2022: In the latest Forrester Landscape Overview Survey (2022), DemandFarm has been recognized as a Late Stage/ Mature Vendor in Account Based Sales Technologies based on the following three weighted criteria: 

    • Vying with top-ranked competitors in the market
    • Length of company tenure 
    • Number of full-time employees. 

    The shift to account-based selling in recent years has increased the need for mature technology that is able to capture account data, increase collaborative and insight-driven sales. Consolidating account data using key account management solutions can yield deeper insights that may be used to identify larger opportunities. Using DemandFarm’s industry-leading Account Planning and Key Account Management tools can maximize revenue and extend Customer Lifetime Value. Find out more about DemandFarm’s role in the industry in this report by Forrester: https://reprints2.forrester.com/#/assets/2/2335/RES176994/report

     

    ABOUT DEMANDFARM
    DemandFarm is a pioneer in the Digital Account Planning space with a productized solution approach for strategic account growth. Since 2016, DemandFarm’s SaaS-based products have enhanced Digital Account Planning for account and sales teams across the world.  This is made possible by two primary products – ‘Account Planner’ and ‘Org Chart’, built around our proprietary Account Centric Sales Effectiveness framework. Both, ‘Account Planner’ and ‘Org Chart’, are native to Salesforce and connected to leading CRMs and sales tech platforms.
    For more information about DemandFarm, visit us at demandfarm.com

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    About The Author

    Milind Katti

    COO & Co-Founder, DemandFarm

      Milind is the COO & Co-Founder of DemandFarm. He co-founded DemandFarm to build smart software technology to bring Account Planning and Relationship Intelligence into your CRM, making Key Account Management data-driven, predictable and scalable.Milind has close to 25 years of experience in sales & marketing. He is an Electronics & Communication Engineer with MBA in Marketing. He enjoys long-distance running, loves reading history, and above all else, he is a humanist.

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