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Case Study: Fintech Company Enhances Sales Performance by 12% with Account Planner

Karthik Nagendra

Chief Marketing Officer at DemandFarm

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    A Fintech company in the Information Technology and Services industry was facing several key challenges in their sales operations including lack of clarity on the current pipeline and lack of account knowledge from just Salesforce.

    DemandFarm’s Account Planner helped the company move beyond their CRM to improve their sales performance by 12% and make the company a success story.

    Learn more about the solutions by DemandFarm’s Account Planner in boosting sales performance by downloading the Case Study. 


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    About The Author

    Milind Katti

    COO & Co-Founder, DemandFarm

      Milind is the COO & Co-Founder of DemandFarm. He co-founded DemandFarm to build smart software technology to bring Account Planning and Relationship Intelligence into your CRM, making Key Account Management data-driven, predictable and scalable.Milind has close to 25 years of experience in sales & marketing. He is an Electronics & Communication Engineer with MBA in Marketing. He enjoys long-distance running, loves reading history, and above all else, he is a humanist.

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