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Karthik Nagendra

Chief Marketing Officer at DemandFarm

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    This ebook contains 7 key benefits of leveraging Key Account Management software.

    Specialized KAM software enables you to defend and grow key accounts, and increase revenue in B2B sales.

    The importance of Account planning and the need for connecting stakeholders across the world contribute to the growing vitality of a Key Account Management software for your key accounts. Some of the benefits directly contribute to increased effectiveness when it comes to decision-making for your strategic accounts.

    Find out more about how KAM software helps the Account Manager.

    Ready to discuss your Account Management Needs?

    About The Author

    Karthik Nagendra

    Chief Marketing Officer at DemandFarm

      Dr. Karthik Nagendra carries close to two decades’ of B2B technology & SaaS marketing experience. He has held senior marketing leadership positions earlier in leading brands like Wipro, Accenture among others.He has worked closely with leading universities, industry bodies, analysts and research firms globally and acted as a catalyst in providing best practices and insights to customers across sectors. He has authored papers & articles that have been featured in leading publications like Forbes, Business World, People Matters, and Economic Times among others.He has been a guest speaker at Wharton, Duke University, UCLA among other Ivy league Universities globally. He has been featured among the top 10 marketing consultants by CEO magazine and CMS Asia.