Karthik Nagendra
Chief Marketing Officer at DemandFarm
This cheat sheet contains 5 key points to consider in order to choose the right sales account planning tools. Selecting the right account planning software enables account managers and sales leaders to prioritize opportunities and set goals. This cheat sheet contains important aspects when it comes to account planning tools including Whitespace Analysis, Relationship Intelligence and more. Find out how to use the 5 key aspects to enhance your Key Account Management practices.
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About The Author
Karthik Nagendra
Chief Marketing Officer at DemandFarm
Dr. Karthik Nagendra carries close to two decades’ of B2B technology & SaaS marketing experience. He has held senior marketing leadership positions earlier in leading brands like Wipro, Accenture among others.He has worked closely with leading universities, industry bodies, analysts and research firms globally and acted as a catalyst in providing best practices and insights to customers across sectors. He has authored papers & articles that have been featured in leading publications like Forbes, Business World, People Matters, and Economic Times among others.He has been a guest speaker at Wharton, Duke University, UCLA among other Ivy league Universities globally. He has been featured among the top 10 marketing consultants by CEO magazine and CMS Asia.
