March 31, 2020
Sales Account Planning – A Step by Step Guide
Sales Account Planning What is a Sales account plan? Sales account plan is sort of…
Read More
December 4, 2019
Insight Selling – The Key to Good Strategic Account Management
What differentiates the winning sales people – Strategic Account Managers from the rest? Insightful selling.…
Read More
December 4, 2019
Understanding SAM (Strategic Account Management) Better
SAM is often misunderstood and then dismissed. Organizations need to understand that a dismissal could…
Read More
November 25, 2019
Why Strategic Account Management Needs More Work than Normal Account Management
The article explains the difference between Strategic Account Management and Operational Accounts or Regular Accounts.
Read More
November 5, 2019
Strategic Account Plans : The 7 Biggest Challenges
Strategic Account Management may be accepted by the organization and the leadership as a good…
Read More
September 25, 2019
Meet the Marathoners of your Company – The Key Account Managers
Key Account Management is an underestimated term in the Sales and Account Management Chain. This…
Read More
September 25, 2019
Key Account Management Vs. Regular Account Management
Why CSOs need to look at KAM and RAM differently and what is the possible…
Read More
September 4, 2019
How can KAM Sales Help an Organization?
Challenges abound when an organization decides to adopt KAM as a policy. The key is…
Read More
August 29, 2019
Key Account Management [KAM] – Past, Present and Future
Ever wondered how Key Account Management originated? Or what is going be the future of…
Read More
August 26, 2019
Cross-Selling – The 6 How-To-Do-It for Key Account Managers
Cross-selling improves Key Account Management performance, no doubt, but the how-to-do-it and how-to-do-it-well is what…
Read More
Recent Posts
Join 15,000 KAM Professionals
Account Planner Ratings
★★★★☆ 4/5