Account Centricity Is Essential For Growth

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Achieve and sustain growth with a networked, data-driven and digitally enabled approach to sales

“With the help of emerging technologies, sales can provide rich, multi-channel and easy engagements through seamless transactions and processes to meet customer expectations and deliver value in every interaction.”

Source: Future of Sales Report 2020 by KPMG Advisory

What is Account Centric Sales Effectiveness?

A focused account centric sales approach demands cross-functional accountability, collaboration, and personalized solutions, thus delivering impactful value to your strategic accounts. DemandFarm’s ACsE assessment framework is a result of years of experience, customer feedback, and established best practices that enable sustainable growth across your strategic accounts.

The  ACsE – Account Centric Sales Effectiveness – Assessment Framework comes out of thousands of hours of industry engagement with senior sales / account leadership and delivering real results for enterprises globally.

120+

conversations with CSO’s and Account and Sales heads and Sales Operations heads

2500+

Strategic Accounts grown

2X

Revenue impact for users

15000+

Active users across verticals

7 Dimensions of Account Centric
Sales Effectiveness

PROPOSITION DISTINCTION

INTELLIGENCE AGGREGATION

RELATIONSHIP FOCUS

COLLABORATION ENABLEMENT

COMMUNICATION MATURITY

PROGRAM MANAGEMENT

GOVERNANCE MECHANISM

ACsE for Growth : Insight Session and Training

The ACsE Insight Session and Training workshops will cover:

  • Growing importance of account centric approach and the best essential practices that enable effective Account Centric Selling.
  • Leveraging high impact Account Planning tools to take strategic account management to the next level in the age of digital transformation.
  • A platform that facilitates Account Planning and governance so as to deliver sustainable account centric growth.
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DIGITALIZATION

of process for collaboration

ON-DEMAND

access across stakeholders

DATA-DRIVEN

Account Planning and
Intelligence for Effectiveness